Making a difference with your business writing guidelines for your team is a great way to lead by example. Show your team how business writing guidelines can make a difference by developing your in-house guides.
As copywriting needs to mesmerise an audience with hypnotic words, and since no option to interact with prospects personally is possible as a copywriter, so pitch propositions through copywriting that must shine
AI and ML can’t compete with the human brain for storytelling. Yet. Maybe someday in the future someone will teach a computer empathy, but until that day comes, the world will still need writers to reach people with words.